Branding
Johnson & Johnson rebrands itself with a new logo and slogan
Anika Sharma
First Sanofi, GSK, and now Johnson & Johnson are all undergoing significant rebranding efforts in the pharmaceutical industry. In a ...
Cencora: The new name of the pharma giant formerly known as AmerisourceBergen
Anika Sharma
After more than two decades of being known as AmerisourceBergen, the pharmaceutical services company has decided to rebrand itself as ...
